Santiago Barrera — Personal Branding
Personal identity for Santiago Barrera, spanning the website, stationery, colour, and applications.
Project
The identity
The personal identity is built on one orange field. It runs through the website, the stationery, the cards, and the totes, so the colour is recognizable before the name is read.
Type and the mark stay consistent from paper to cloth. The applications are there to show that the identity works beyond the logo.
